Board of Directors

Sarah Gardiner

Dr Sarah Gardiner is an expert in marketing, consumer behaviour and data analytics and research. She is a Professor in Business and the Director of the Griffith Institute for Tourism at Griffith University, Queensland. Sarah regularly delivers research and strategic planning consultancy services and grants for the government and business and provides commentary to the media.

Playing basketball since juniors, she currently plays in the Gold Coast senior competition.

Sarah has a PhD in Marketing and a Bachelor of Exercise Science/Bachelor of Business in Sport Management with Honours. She is an Australian Institute of Company Directors Graduate and a non-executive director on the Australian Regional Tourism Board.

She has been on the BA Risk and Governance Committee since November 2023 and was appointed to the BA board in October 2024.

Major Partners